PARIS, June 20th, 2017
Bouchra Réjani, former C.O.O of Shine France, joins the biggest French Indie company, Federation Entertainment to launch WeMake, a production company dedicated to unscripted, scripted and digital content.
Bouchra Réjani: “I’m so proud to join such an incredible team. We share the same values and taste for high-end production value content. Providing the audience with the best entertainment content is an amazing challenge. Gathering the best talents for scripted and unscripted content will be eased by this key partnership with Federation Entertainment, the fastest growing indie and most successful company in France”
Pascal Breton: “Federation has built strong ties with the market’s top platforms in the US and Europe, and this is why I’m delighted to support Bouchra’s efforts with WeMake to create new formats for both French broadcasters and international platforms.”
About Bouchra Réjani
Bouchra has an extensive international experience and proven track records in senior management positions in UK and France in media and entertainment companies.
Prior to her new venture with Federation Entertainment, Bouchra Réjani joined Thierry Lachkar for the launch of Shine France which produced programs of all types; entertainment, factuals, dramas, digital….( The Voice, One Born Every Minute, Prodigies, Tunnel, The Big Music Quiz…). Bouchra was in charge of the commercial and strategic development of Shine France for 7 years. With more than 200 hours of programs broadcasted in prime time every year and with about 200 million viewers, Shine France was leading the market.
Bouchra Réjani started her career at KMPG Audit where she conducted audits and financial assessment missions of industrial groups (Shell, Total, Sonatrach in Algeria). In 1999 she joined Fox Kids Europe NV (Newscorp Group) in London as Head of Special Projects within the framework of the stock market launch of the group in 1999/2000. Her job consisted of structuring and organizing about thirty operating subsidiaries in Europe (television channels, production companies, brand licensing agents and internet operators).
After joining Fox Kids France (aka Disney XD) as Deputy Director in 2000, Bouchra Réjani moved on to join Fremantle Média France in 2004 (Pop Idol, Got Talent, X Factor, Supernanny…) where she was promoted at several functions up to C.O.O.
About Federation Entertainment
Federation Entertainment, launched by President and Founder Pascal Breton in 2013, has quickly established itself as top indie European studio and production company. Previous President of Marathon Group, Pascal Breton partnered with key international players, Lionel Uzan (Managing Director), Stephane Sperry (Producer), David Michel (Managing Director, Kids and Family), and Serge Hayat, while Ashley Stern heads the US operations. With offices in Paris and Los Angeles, the company focuses on the creation, production, financing and distribution of high quality original productions for the global marketplace.
Federation Entertainment currently has 12 series in production including the second season of Netflix France’s first original series “Marseille,” starring Gerard Depardieu with acclaimed writer Dan Franck and director Florent Emilio Siri; the award-winning original series in production on a third season, “Le Bureau des Légendes/The Bureau.” , a CANAL+ Creation Originale series created by Éric Rochant and produced by Alex Berger and Éric Rochant for TOP-The Oligarchs Productions, in association with Federation Entertainment; Oliver Goldstick’s “The Collection,” a co-production with Lookout Point for BBC Worldwide and Amazon’s first UK original drama; the award winning Israeli thriller, “Hostages” for Channel 10 & Canal +; Hit Belgian drama, “The Break”; and breakout Finnish series for YLE, “Bordertown.” Additionally, Federation has a number of high profile series in development for both U.S. and international audiences.
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